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Marketers typically use ___________ appeals when targeting consumers and ______________ appeals when targeting businesses.
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- ______________________ assist in moving and marketing goods and services between producers and consumers.
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- Select all that applyWhich of the following should be taken into consideration when determining a promotion mix budget? (Check all that apply.)Multiple select question.The geographic location of the firm's customersThe level of competition in the industryThe types of products being sold by the firmThe size of the company's sales forceThe number of media outlets available in the area