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1. Kirsten's manager at Pillsbury asked her to identify data that relate to human behavior in order to identify consumer insights. What is a consumer insight?A. The capacity to gain an accurate and deep intuitive understanding of a consumerB. The ability to obtain inside trading information from the consumerC. The process of understanding how consumers view past marketing campaignsD. The means by which consumers seek unsought goods and servicesE. The method of grouping consumers into relatively homogeneous subgroups.

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