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47) At Fantastic Flavors, a large regional chain of candy stores, employees from marketing, design, production, and finance work in a cross-functional group to save time and money in the new-product development process. Fantastic Flavors uses a(n) ________ approach.A) customer-centered new-product developmentB) sequential new-product developmentC) team-based new-product developmentD) innovation management systemE) consumer composite
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